Chelsea and England midfielder, Mason Mount, launched a very special MOUNTchandise pop-up shop in Central London this weekend (Saturday 2 July – Sunday 3 July), in support of children’s charity, Together for Short Lives.
MOUNTchandise was a unique pop-up shop selling a range of merchandise, customised with a special Mason Mount twist, for one weekend only.
Mason Mount made a special appearance to launch the charity initiative – to the absolute delight of shoppers who chatted to the star and got special photographs with him.
Mason says: “I’m so proud of the work Together for Short Lives does to support children with life-limiting conditions and their families. Together for Short Lives is a lifeline to them and I have seen first-hand the truly amazing work they do.”
With over 700 Nike pieces with special Mason Mount branding, fans were eager to get their hands on some limited-edition MOUNTchandise.
For those who didn’t make the weekend, there is also a special opportunity for fans to meet Mason on an exclusive Zoom call and to own some special Mason Mount match-worn customised boots. Mount has generously donated a pair of match-worn boots which have been customised by artist Jordan Dawson. Highest bidder wins, with the auction ending 9 am Wednesday 6 July: https://www.ebay.co.uk/itm/394125994745#vi-desc-maincntr.
100% of the proceeds from the event and auction will support the vital work of Together for Short Lives, for whom Mason Mount is a proud patron. The fundraiser has already reached an amazing £36,000.
No words can express my gratitude and love for everyone that attended MOUNTchandiseMason Mount
The pop-up shop has been generously supported by Knight Frank, Nike, PB Leisurewear, Wagamama, Dream Vintage, Found Pop, Senator Press, Addison Lee and many more.